All IB Math projects The IB Math Tutor, The IB Math Teacher (soon IB Math School), IB Math Prep and IB Math Club are united by a clear purpose: solving the biggest pain points IB Math students, parents and schools face, from academic pressure and lack of support to the need for efficient, results-driven study tools. They are all hyper-focused on a single niche (IB Mathematics), structured to scale through digital content (with the exception of The IB Math Tutor), and designed to feed into one another—free content builds authority and drives traffic, topic-based courses monetize engagement, the high-ticket prep course delivers transformational results and IB Math Club brings students together in an online community of engaged scholars. Together, they create a powerful ecosystem that leverages the brand's IB Math expertise, builds community, generates recurring revenue, and, most importantly, creates long-term equity by turning our reputation into a scalable education brand.
The IB Math Tutor
My first and main occupation initially. Not scalable, but will continue for some time.
The IB Math Tutor is a one-on-one tutoring service led by Bruno, an IB Mathematics educator and official IB Examiner with global experience. Tailored specifically for students in the IB curriculum, the service focuses on elevating grades, mastering exam strategies, and building long-term confidence in math through personalized guidance. With a strong record of success helping students reach their university goals, The IB Math Tutor is trusted by families who seek efficient, high-impact support that goes far beyond what schools typically provide.
The IB Math Teacher (soon IB Math School)
Top-of-funnel engine. Personal brand. Massive global reach.
The IB Math Teacher is the personal brand initially being built where IB Math lessons and valuable materials are made available for free. It’s designed to dominate organic search and social discovery for IB Math content, capturing the attention of students and parents worldwide. Through high-value, downloadable resources, it generates qualified leads at scale and builds authority — fueling the sales pipeline for IB Math Tutor and IB Math Prep. Think of it as the top of our content marketing funnel that converts attention into trust, and trust into paying customers, by funneling people to the different products.
After leverage is gained, all content published will be directed (or rebranded) as either IB Math Study or IB Math School (removing myself from the frontline). IB Math Study (or IB Math School) is our all-in-one system to conquer IB Mathematics — without the overwhelm. Built by world-class IB Math teachers who have guided hundreds of students to top grades and top universities, IB Math Study delivers exactly what students need to succeed: clear, curriculum-aligned video lessons, laser-focused exercise lists, exam-ready strategies that cut through the noise and a community of students that work hard to succeed. No fluff, no wasted time — just the tools, structure, and confidence to help you master every topic, one by one. Designed for serious IB students who want serious results. Also, our other products will continue to be marketed for this cohort of students: IB Math Prep, IB Math Club and eventually IB Math Tutor.
IB Math Prep
Flagship premium course. Category creator. High-ticket, high-conversion.
IB Math Prep is the first and only comprehensive prep course for students entering the IB Math program. It’s a two-month course that eliminates knowledge gaps, boosts confidence, and sets students up to dominate from day one. Parents love it because it delivers measurable progress and peace of mind. With a strong scarcity and FOMO-based launch strategy, it’s designed for high-conversion campaigns and high LTV. This is a one of a kind category leader in a currently underserved space. Whether students are aiming to secure top grades in the upcoming IB Math course, or get ahead to save time in the future, IB Math Prep is the shortcut they've been looking for (and exists nowhere else).
IB Math Club
The global community where IB Math students get expert help on demand, stay accountable, and master IB Math together.
IB Math Club is a freemium, subscription-based Discord community that gives IB Math students what they lack most: real, expert support exactly when they are stuck. Its spine is simple and hard to copy — tutoring-grade help, on demand, for a fraction of the cost of tutoring. A free forum can never promise an answer; we guarantee one.
Members get always-on support: ask any IB Math question and get an answer from an experienced IB Math teacher within a guaranteed window, with every answer saved to a searchable archive that compounds in value, alongside peer-help channels where students support one another. On top of that sits a weekly rhythm — a live session each week (office hours and solve-alongs of the hardest submitted problems, recorded for the library), a Problem of the Week with a leaderboard, and study-sprint co-working rooms for accountability. Around the IB calendar we run exam-season bootcamps before the May and November sessions and group mock-exam events where students sit a mock together and review it live. A member vault holds curated notes, cheat sheets, predicted papers and our "How to Write an IA" guide, and verified roles, streaks and session-based cohort channels (e.g. "Class of May 2027") give every student status and a place to belong.
The model is engineered to retain: the calendar is locked to the IB year so there is always a next milestone; students join session-based cohorts they will not want to leave; an annual plan captures lifetime value before graduation; a deliberate first-week onboarding engineers an early win; and graduating students become mentors, turning the natural churn of graduation into a renewable source of role models and support.
A free tier (peer chat, announcements and occasional public sessions) keeps the community alive and feeds the top of the funnel, while the paid tier ($27/month) unlocks expert on-demand support, weekly live sessions, the vault and cohort channels. The result is a scalable, recurring-revenue asset with high engagement — and the warm, trusted audience into which every future product can be launched. Its purpose is to be the #1 online community for IB Math students worldwide.